BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20250723T150000Z
DTEND:20250723T160000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Business Plan Series: Part 2/6: Target Audience
DESCRIPTION:In this webinar\, the presenter will discuss defining your Target Audience - current and potential customers\, key demographics\, and estimating the size of the market opportunity. \n\n \n\nIn this session\, you'll learn:\n\n\n	Why defining your target audience is critical to business success\n	How to segment your market and create detailed customer profiles\n	Tools and data sources to research customer needs\, behaviors\, and trends\n	How to clearly describe your audience in a business plan\n	Examples of strong audience sections in real-world business plans\n\n\n \n\nPerfect for new entrepreneurs\, startup founders\, or anyone refining their business model\, this webinar will give you the clarity and confidence to present a compelling customer focus in your business plan.\n\n\n\nMeet Our Presenter ~ Luntadila Paolo\n\n\n\nLuntadila Paulo is an immigrant from Angola\, is a pan-African\, global citizen\, and entrepreneur. He has an MBA from Eastern Illinois University and a bachelor's degree in accounting from Michigan State University. Paulo is a Certified Public Accountant (CPA)\, and has Series 79 and 63 accreditations. His experience spans consulting\, accounting and assurance\, fund administration\, and investment banking.\n\n \n\nPaulo had financial reporting responsibility for more than 12 funds with a combined asset under management (AUM) above $5 billion\, managed deal flow totaling over $90 million in capital\n\nraising efforts\, and oversaw M&A transactions with more than $100 million in enterprise value. \n\n \n\nPaulo is also a member of SCORE Chicago and a board member of Cancer Support Team\, a nonprofit organization. In his free time\, he enjoys cooking\, playing soccer\, and creating educational\n\ncontent for his YouTube audience.
X-ALT-DESC;FMTTYPE=text/html:<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span data-olk-copy-source="MessageBody" style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: inherit\;">In this webinar\, the presenter will discuss defining your Target Audience - current and potential customers\, key demographics\, and estimating the size of the market opportunity.&nbsp\;</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;">&nbsp\;</p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">In this session\, you&rsquo\;ll learn:</span></p>\n\n<ul style="padding-right: 0px\; padding-left: 0px\; margin: 0px 0px 0px 40px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;">\n	<li style="padding: 0px\; margin: 0px\; color: rgb(0\, 0\, 0) !important\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\;">Why defining your target audience is critical to business success</span></li>\n	<li style="padding: 0px\; margin: 0px\; color: rgb(0\, 0\, 0) !important\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\;">How to segment your market and create detailed customer profiles</span></li>\n	<li style="padding: 0px\; margin: 0px\; color: rgb(0\, 0\, 0) !important\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\;">Tools and data sources to research customer needs\, behaviors\, and trends</span></li>\n	<li style="padding: 0px\; margin: 0px\; color: rgb(0\, 0\, 0) !important\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\;">How to clearly describe your audience in a business plan</span></li>\n	<li style="padding: 0px\; margin: 0px\; color: rgb(0\, 0\, 0) !important\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\;">Examples of strong audience sections in real-world business plans</span></li>\n</ul>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">&#65279\;</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">Perfect for new entrepreneurs\, startup founders\, or anyone refining their business model\, this webinar will give you the clarity and confidence to present a compelling customer focus in your business plan.</span><br />\n<br />\n<span style="color:#000000\;"><!--StartFragment--><span style="font-size:24px\;"><span data-olk-copy-source="MessageBody">Meet Our Presenter ~ Luntadila Paolo</span></span></span><br />\n<img src="https://files.constantcontact.com/587899ca901/78981f01-1a4d-45bd-86e6-d38e46354e61.jpg?rdr=true" /></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span data-olk-copy-source="MessageBody" style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">Luntadila Paulo is an immigrant from Angola\, is a pan-African\, global citizen\, and entrepreneur. He has an MBA from Eastern Illinois University and a bachelor&#39\;s degree in accounting from Michigan State University. Paulo is a Certified Public Accountant (CPA)\, and has Series 79 and 63 accreditations.&nbsp\;His experience spans consulting\, accounting and assurance\, fund administration\, and investment banking.</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">&#65279\;</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">Paulo had financial reporting responsibility for more than 12 funds with a combined asset under management (AUM) above $5 billion\, managed deal flow totaling over $90 million in capital</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">raising efforts\, and oversaw M&amp\;A transactions with more than $100 million in enterprise value.&nbsp\;</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">&nbsp\;</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">Paulo is also a member of SCORE Chicago and a board member of Cancer Support Team\, a nonprofit organization. In his free time\, he enjoys cooking\, playing soccer\, and creating educational</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;"><span style="border: 0px\; font-style: inherit\; font-variant: inherit\; font-weight: inherit\; font-stretch: inherit\; font-size: inherit\; line-height: inherit\; font-optical-sizing: inherit\; font-size-adjust: inherit\; font-kerning: inherit\; font-feature-settings: inherit\; font-variation-settings: inherit\; margin: 0px\; padding: 0px\; vertical-align: baseline\; color: rgb(0\, 0\, 0) !important\;">content for his YouTube audience.</span></p>\n\n<p style="margin: 0px\; padding: 0px\; color: rgb(40\, 40\, 41)\; font-family: Lato\, sans-serif\; font-size: 16px\;">&nbsp\;</p>\n
LOCATION:Zoom
UID:e.1126.31781
SEQUENCE:3
DTSTAMP:20260410T214259Z
URL:https://business.lflbchamber.com/events/details/business-plan-series-part-2-6-target-audience-31781
END:VEVENT

END:VCALENDAR
